Your Future Partners
Tim Nicholson and Brian Glassel opened the doors to the very first Glass Nickel in November of 1997. From then on they have never stopped innovating or improving the operation. This evolution has resulted in widespread community acclaim, retention of many prestigious local awards for their products and services as well as the creation of an incredible business model and brand!
How We Dominate Our Market
Our Food - Fresh and Abundant
Not only is our approach to the marketplace fresh, so is our food! We cater to what today’s customers crave: pizza, pasta, salads and sandwiches - made fresh to order and loaded with traditional and gourmet toppings. We satisfy all through our expansive menu and offer many health conscious options. We also satisfy consumers’ need for convenience through delivery and carryout options.
At the Glass Nickel Pizza Co. we see the positive impact our stores have on the communities they serve. This is not an afterthought but an important part of our business model – if you take care of your employees, your customers and the community in general the favor is returned! We are looking for the right people to bring these benefits to their own neighborhoods. If you believe in creating a strong business with a focus on the community, then read on, you're our type of person!
Here at The Glass Nickel Pizza Co. we don’t claim to be the world’s most earth friendly business, but we try to reduce our footprint and usually have some sort of experiment going on. Following are a few such experiments or initiatives that have stuck. Our flagship store on Atwood Avenue in Madison is outfitted with LED lights. The Atwood and Fitchburg stores operate energy efficient ovens that automatically shut down when not in use. The Atwood store, as well as others, also utilize several converted diesel vehicles that run on waste vegetable oil from our fryers. Our Oshkosh store owner uses efficient Smart cars for delivery and you’ll find hybrids at use delivering Glass Nickel pizza throughout Wisconsin. While we believe in and encourage such practices we also feel strongly in keeping our cost of entrance low. Aside from requiring franchisees to operate an alternative fuel vehicle (hybrid, electric, or “grease car”) by their third year of operation we don’t mandate other green practices but we will support our business partners who want to take steps in beneficial directions.